The Next K-Pop Idol Model For “Etude House” Is Up For Guessing By The Brand’s Audience.

“Etude House,” a popular cosmetics brand among K-Pop followers, has a new model in the works!

Before the new model is formally unveiled on November 1st, the brand would actually love for fans to make educated guesses as to its identity. The hints from “Etude House” include things like “Pure legend,” “Swan,” “Human Moomin,” and “ENFP.”
Psst… That’s obviously Kazuha from LE SSERAFIM!

On November 1st, the brand-new advertising campaign for Etude’s “Blushed Rose” will be unveiled!